Our design leadership is reflected not only in the work we do, but in how we engage the design community, participate in public dialogue, and share expertise and insight with the world at large.
Fast Company: The Biggest Opportunity For Disruption Today: Health Care Products That Work
People are taking more responsibility for their wellness. Designers can help by developing health care tech that’s fun to use, argues ...
People are taking more responsibility for their wellness. Designers can help by developing health care tech that’s fun to use, argues ...
Press: Feb 3, 2012
Dan Saffer Joins Smart Design’s San Francisco Office, Deepening Expertise and Expanding Design Offering
Smart Design hires Dan Saffer, acclaimed interaction designer and author of “Designing for Interaction”, to provide strategic and ...
Smart Design hires Dan Saffer, acclaimed interaction designer and author of “Designing for Interaction”, to provide strategic and ...
Announcement: Feb 2, 2012
Sean O’Connor will chair the design track for 2012’s FEI: European conference
The design track’s content will enable leaders in design and business to discuss, learn and share best practices
The design track’s content will enable leaders in design and business to discuss, learn and share best practices
Events: Jan 31, 2012
SmartPlanet: Dan Formosa Makes 2012 Innovation and Design Trend Prediction
What should we expect in the realm of innovation and design? Dan Formosa and other design experts reveal their insights.
What should we expect in the realm of innovation and design? Dan Formosa and other design experts reveal their insights.
Press: Jan 3, 2012
2012 iF Product Design Awards Announced
Smart Design earns two 2012 iF Product Design Awards
Smart Design earns two 2012 iF Product Design Awards
Announcement: Jan 2, 2012
Fast Company: How Women Are Leading The Effort To Make Robots More Humane
By bringing their talents to the male-dominated engineering field, women are sparking innovation.
By bringing their talents to the male-dominated engineering field, women are sparking innovation.
Press: Dec 15, 2011
WATCH: Smart Salon with Patrick Whitney
Companies can be great at creating new ideas. But they can also be good at killing them.
Companies can be great at creating new ideas. But they can also be good at killing them.
Announcement: Dec 6, 2011
Tips on looking for work in creative industries
Director of Industrial Design Nasahn Sheppard to lead a workshop for all graduating seniors at California College of the Arts (CCA) in ...
Director of Industrial Design Nasahn Sheppard to lead a workshop for all graduating seniors at California College of the Arts (CCA) in ...
Events: Oct 24, 2011
“Universal Design: Experiencing Elderly Life” at IDA Congress
Founding member, Dan Formosa, will present in Taipei on Oct 24 at the 2011 IDA Congress
Founding member, Dan Formosa, will present in Taipei on Oct 24 at the 2011 IDA Congress
Events: Oct 18, 2011
Core77: DMI Design at Scale Conference Preview with Ted Booth, Smart Design
“What do carrot-peeler designers have to say about financial services websites?” A Core77 interview with Ted Booth on the expanding ...
“What do carrot-peeler designers have to say about financial services websites?” A Core77 interview with Ted Booth on the expanding ...
Press: Oct 14, 2011
DMI Webinar: Building Customer Relationships through Service Engagement
Ted Booth to share learnings from the retail consumer financial services industry and other industries such as consumer electronics and ...
Ted Booth to share learnings from the retail consumer financial services industry and other industries such as consumer electronics and ...
Events: Oct 13, 2011
“When six months feels like a lifetime” to be presented at Barcelona Design Week
Heather Martin will share insights on the first months of being diagnosed with a chronic disease and how design can help patients in this ...
Heather Martin will share insights on the first months of being diagnosed with a chronic disease and how design can help patients in this ...
Events: Oct 12, 2011
New York Magazine: The Futurist’s Apartment
Flying cars notwithstanding, we really are living in a Jetsonian age. Four industrial designers scour the globe for next-gen appliances, ...
Flying cars notwithstanding, we really are living in a Jetsonian age. Four industrial designers scour the globe for next-gen appliances, ...
Press: Oct 12, 2011
“Thinking Beyond the Box” at Packaging Outlook Summit in Atlanta
Eric Freitag is set to share Smart’s expertise in packaging that makes a lasting personal connection with people.
Eric Freitag is set to share Smart’s expertise in packaging that makes a lasting personal connection with people.
Events: Oct 11, 2011
Fast Company: How To Design “Manly” Household Products For The Involved Dad
With more men spending time at home and taking care of kids, everyday products should speak to both sides of the parenting equation.
With more men spending time at home and taking care of kids, everyday products should speak to both sides of the parenting equation.
Press: Oct 10, 2011
“Internet of Things” at IIT Chicago’s Institute of Design
Smart Interaction Lab makes a special appearance in Chicago to explore the physical/digital intersection.
Smart Interaction Lab makes a special appearance in Chicago to explore the physical/digital intersection.
Announcement: Oct 3, 2011
Design at Scale: Highlights Video of Smart Salon
The potential of design is widely acknowledged, but scaling it throughout an organization is still an enormous challenge. DMI’s Annual ...
The potential of design is widely acknowledged, but scaling it throughout an organization is still an enormous challenge. DMI’s Annual ...
Announcement: Sep 16, 2011
Ted Booth speaks at DMI Design/Management Annual 36
Ted will share his perspective on balancing between internal roles, external hires, and consultants while managing the overall change management ...
Ted will share his perspective on balancing between internal roles, external hires, and consultants while managing the overall change management ...
Events: Aug 22, 2011
Fast Company: Can Design Get People To Take Their Meds?
Complex medical regimens can confuse patients and be a hindrance to proper treatment. But, Smart Design’s Eric Freitag writes, new ...
Complex medical regimens can confuse patients and be a hindrance to proper treatment. But, Smart Design’s Eric Freitag writes, new ...
Press: Aug 19, 2011
Alistair Bramley presents the 5 x 5 x 5 Project by Smart Design’s Food Lab at IDSA 2011
The Food Lab is rethinking breakfast, inspired by five real people representing five different communities in the New York City’s ...
The Food Lab is rethinking breakfast, inspired by five real people representing five different communities in the New York City’s ...
Events: Aug 19, 2011
Davin Stowell delivers keynote address at MOB Design 2011 in San Paulo, Brazil
Davin joins other global design leaders in speaking at a conference on Design and the Creative Economy.
Davin joins other global design leaders in speaking at a conference on Design and the Creative Economy.
Events: Aug 18, 2011
DMI Co-chair Richard Whitehall to host Smart Salon on Design at Scale
Why Design at Scale? How would you prioritize the efforts, if you were tasked with “scaling design”. What do you think are the key ...
Why Design at Scale? How would you prioritize the efforts, if you were tasked with “scaling design”. What do you think are the key ...
Events: Aug 17, 2011
Packaging Today: Brands say goodbye to Mr and Mrs Average
“Brands are making an effort to appeal to the widest possible market by making products accessible to everyone, in the health sector and ...
“Brands are making an effort to appeal to the widest possible market by making products accessible to everyone, in the health sector and ...
Press: Aug 9, 2011
Fast Company: How A Gadget Can Draw Women While Impressing Men
Good technology doesn’t necessarily have to be overly complicated. Just look at the Flip video camera, whose intuitive UI appealed to ...
Good technology doesn’t necessarily have to be overly complicated. Just look at the Flip video camera, whose intuitive UI appealed to ...
Press: Jul 28, 2011
Fast Company: Men And Women Can Love The Same Design For Different Reasons
Transparent design aims to appeal to everyone, but understanding gender differences is still essential to developing a product that resonates ...
Transparent design aims to appeal to everyone, but understanding gender differences is still essential to developing a product that resonates ...
Press: Jul 20, 2011
Fast Company: Why Girly Designs Directed At Women Often Backfire
Women don’t always take kindly to being isolated by gender or being told that they’re “different.” There needs to be a rock-solid rationale for ...
Women don’t always take kindly to being isolated by gender or being told that they’re “different.” There needs to be a rock-solid rationale for ...
Press: Jul 13, 2011
Fast Company: Women Are 85% Of The Consumer Market. But How Do You Reach Them?
“Approach women like you do wild animals, with caution and a soothing voice.” I have to agree. Targeting a female audience requires a delicate, ...
“Approach women like you do wild animals, with caution and a soothing voice.” I have to agree. Targeting a female audience requires a delicate, ...
Press: Jul 8, 2011
Fast Company: Introducing Smart Design’s Femme Den Series On Gender And Design
Smart Design’s think tank presents an ongoing discussion of how gender should be included in good design.
Smart Design’s think tank presents an ongoing discussion of how gender should be included in good design.
Press: Jul 8, 2011
NY Times (Pogue’s Posts): How to Design a Hot Product
NY Times technology columnist David Pogue’s guest post from Smart’s Nasahn Sheppard on the demise of Flip Video.
NY Times technology columnist David Pogue’s guest post from Smart’s Nasahn Sheppard on the demise of Flip Video.
Press: Jul 7, 2011
IDEA Silvers awarded to OXO Tot Sprout Chair and Cardinal Health Endura Scrubs
IDSA announces its top honors to represent the design profession for 2011.
IDSA announces its top honors to represent the design profession for 2011.
Announcement: Jul 1, 2011
Complex Design Considerations Yield Easy-to-use Drug Package
Trade publication Packaging Strategies and Smart Design talk shop on packaging approach for Cimzia
Trade publication Packaging Strategies and Smart Design talk shop on packaging approach for Cimzia
Announcement: Jun 30, 2011
Fast Company: Four Keys To Creating Products For The Lady Gaga Generation
If you want to succeed in development of new brands, products, and services, today you need to be following Gen Y. But how? Sarah Nagle, of ...
If you want to succeed in development of new brands, products, and services, today you need to be following Gen Y. But how? Sarah Nagle, of ...
Press: Jun 1, 2011
Smart Design chairing the ’Innovative Product Design 2011’ conference in Barcelona
Sean O’Connor will lead the 2011 Innovative Product Design conference in Barcelona on June 8 and 9 and host a reception for attendees at ...
Sean O’Connor will lead the 2011 Innovative Product Design conference in Barcelona on June 8 and 9 and host a reception for attendees at ...
Events: May 31, 2011
Financial Times: Design space - UCB pharmaceuticals
Smart Design’s work with UCB has been featured in the Financial Times’ first ever ’Design space’ column.
Smart Design’s work with UCB has been featured in the Financial Times’ first ever ’Design space’ column.
Announcement: May 26, 2011
Smart Design on CBS Sunday Morning!
Emmy award winning TV news show features Smart Design in their annual Design broadcast on Sunday, May 22.
Emmy award winning TV news show features Smart Design in their annual Design broadcast on Sunday, May 22.
Announcement: May 21, 2011
Fast Company: To Solve Our Health-Care Crisis, Home Treatment Needs A Makeover
Instead of resembling outmoded PCs, home-health-care technology should look and feel like the other devices that surround us.
Instead of resembling outmoded PCs, home-health-care technology should look and feel like the other devices that surround us.
Press: May 19, 2011
Richard Whitehall joins DMI Advisory Council
Smart Design partner joins other international design leaders to advise and council on DMI programs and activities.
Smart Design partner joins other international design leaders to advise and council on DMI programs and activities.
Announcement: May 17, 2011
Fast Company: Five Ways That Apps Can Keep America From Getting Fatter
Interaction Design Director Dave Cronin discusses ways to improve health care in the first in a new series of posts for Fast Company.
Interaction Design Director Dave Cronin discusses ways to improve health care in the first in a new series of posts for Fast Company.
Press: Apr 7, 2011
We Need to Talk: Thinking About Sex at FUSE in Chicago
Agnete Enga and Paulette Bluhm-Sauriol will offer brand relationship advice to audiences at FUSE in Chicago.
Agnete Enga and Paulette Bluhm-Sauriol will offer brand relationship advice to audiences at FUSE in Chicago.
Events: Apr 5, 2011
Designing For The Gender Blending Generation
Wibke Fleischer and Sarah Nagle to speak at IDSA: LA Chapter as part of the CSLB Duncan Anderson Design Lecture Series.
Wibke Fleischer and Sarah Nagle to speak at IDSA: LA Chapter as part of the CSLB Duncan Anderson Design Lecture Series.
Events: Apr 4, 2011
Erica Eden and Nathaniel Giraitis to speak on design and gender at IDSA’s Northeast District Conference
“Thinking About Sex: Tips and Tricks” will be presented on April 8th at RISD.
“Thinking About Sex: Tips and Tricks” will be presented on April 8th at RISD.
Events: Apr 4, 2011
red dot ’Best of the Best’ Awarded to Smart Design for OXO Tot Sprout Chair
Smart Design receives top honors in the international design competition for the OXO Tot Sprout Chair. Its “grow with me” vision ...
Smart Design receives top honors in the international design competition for the OXO Tot Sprout Chair. Its “grow with me” vision ...
Announcement: Mar 15, 2011
Fast Company: How Smart Design Made a Home-Energy Device Simple Enough for Your Grandma to Use
It’s not easy to design a home energy monitoring device that people actually want to use and pay for. (more in full article)
It’s not easy to design a home energy monitoring device that people actually want to use and pay for. (more in full article)
Press: Mar 11, 2011
NYC UPA Talk with Ted Booth on the future of financial services for the retail consumer
Interaction Design Director Ted Booth will share his team’s internal research on human relationships, and the ways in which companies can build ...
Interaction Design Director Ted Booth will share his team’s internal research on human relationships, and the ways in which companies can build ...
Announcement: Feb 9, 2011
2011 iF Product Design Awards Announced
In 2011 Smart Design is honored with iF Product Design Awards for Aerohive HiveAP 300 and Endura Scrubs
In 2011 Smart Design is honored with iF Product Design Awards for Aerohive HiveAP 300 and Endura Scrubs
Announcement: Jan 15, 2011
VIDEO: Eric Freitag talks at Cooper-Hewitt’s Why Design Now? Conference
Watch an engaging talk from Eric Freitag on Smart’s Healthcare POV through the story of our work on the RA medication, Cimzia.
Watch an engaging talk from Eric Freitag on Smart’s Healthcare POV through the story of our work on the RA medication, Cimzia.
Announcement: Dec 23, 2010
National Design Awards Gala: A Night to Remember
Our Smart founders, Davin Stowell and Tom Dair, were on hand at the National Design Awards Gala to celebrate the company’s win in the ...
Our Smart founders, Davin Stowell and Tom Dair, were on hand at the National Design Awards Gala to celebrate the company’s win in the ...
Announcement: Dec 22, 2010
Happy Holidays from Smart!
’Tis the season for giving and receiving cherished objects, right? Here’s a little bit of us for you... Wishing you a peaceful, joyful ...
’Tis the season for giving and receiving cherished objects, right? Here’s a little bit of us for you... Wishing you a peaceful, joyful ...
Press: Dec 22, 2010
Femme Den Talk at Cincinnati’s Contemporary Arts Center
As part of the Where Do We Go From Here? series, Erica Eden and Nathaniel Giraitis will answer that question and more!
As part of the Where Do We Go From Here? series, Erica Eden and Nathaniel Giraitis will answer that question and more!
Events: Dec 21, 2010
Flip Video wins 2010 Design of the Decade
The collaboration between Smart Design and Flip Video produces a line of products dubbed “Most Appealing Consumer Solution”
The collaboration between Smart Design and Flip Video produces a line of products dubbed “Most Appealing Consumer Solution”
Press: Dec 10, 2010
First European Smart Salon a success during Barcelona Design Week
Smart Design celebrates growth of European office during Barcelona Design Week.
Smart Design celebrates growth of European office during Barcelona Design Week.
Announcement: Nov 1, 2010
Fast Company: Smart Design: 3 Reasons Why Gap’s Logo Flopped
Rather than rehash Gap’s recent logo debacle, I wanted to learn why just about everyone expressed so much dissatisfaction with the new ...
Rather than rehash Gap’s recent logo debacle, I wanted to learn why just about everyone expressed so much dissatisfaction with the new ...
Press: Oct 15, 2010
Metropolis Magazine: Still Kicking
Designs for aging baby boomers embrace pragmatism without fogyism.
Designs for aging baby boomers embrace pragmatism without fogyism.
Press: Sep 15, 2010
AIGA Gain Conference to feature Erica Eden of Smart Design’s Femme Den
Femme Den co-founder, Erica Eden, will take the floor at AIGA’s Gain Conference on October 16th
Femme Den co-founder, Erica Eden, will take the floor at AIGA’s Gain Conference on October 16th
Events: Sep 7, 2010
CNN: Tech guilt: 5 ’persuasive’ technologies to help you be good
CNN’s highlights two Smart Design projects in its overview of the latest ’persuasive’ technologies: OPOWER and Ford ...
CNN’s highlights two Smart Design projects in its overview of the latest ’persuasive’ technologies: OPOWER and Ford ...
Press: Aug 16, 2010
GOOD: Women in Industrial Design: Where My Ladies At?
How do we encourage more females to become industrial designers? Writer Alissa Walker answers in her GOOD blog, ’Design is ...
How do we encourage more females to become industrial designers? Writer Alissa Walker answers in her GOOD blog, ’Design is ...
Press: Aug 6, 2010
New Design: Simplifying Design
From the classroom to the boardroom Heather Martin believes a deep meaning combined with a splash of ’magic’ is the ideal ...
From the classroom to the boardroom Heather Martin believes a deep meaning combined with a splash of ’magic’ is the ideal ...
Press: Aug 6, 2010
Fast Company: At the 2010 National Design Awards, Design is About People, Not Things
Smart Design President Tom Dair blogs about being quoted by First Lady Michelle Obama.
Smart Design President Tom Dair blogs about being quoted by First Lady Michelle Obama.
Press: Jul 22, 2010
The good news keeps coming! Smart receives six 2010 IDEA Awards.
Fast Company’s new online gallery of the IDSA 2010 International Design Excellence Awards highlights the best of design.
Fast Company’s new online gallery of the IDSA 2010 International Design Excellence Awards highlights the best of design.
Announcement: Jun 25, 2010
2010 red dot Product Design Awards for Smart designs
Smart is pleased to announce that it has received three red dot Product Design honors this year.
Smart is pleased to announce that it has received three red dot Product Design honors this year.
Announcement: Jun 25, 2010
2010 iF Product Design Awards Announced
Smart’s work earns two iF Product Design Awards for 2010.
Smart’s work earns two iF Product Design Awards for 2010.
Announcement: Jun 22, 2010
Smart Design wins National Design Award
Third time’s a charm. After being named finalist twice, Smart Design is honored to receive the 2010 National Design Award for ...
Third time’s a charm. After being named finalist twice, Smart Design is honored to receive the 2010 National Design Award for ...
Announcement: Jun 17, 2010
Smart SF opens its studio doors for SF Design Week 2010
As part of SFDW’s Open Studios, Smart Design in San Francisco will host Bay Area friends and colleagues on Thursday, June 17th ...
As part of SFDW’s Open Studios, Smart Design in San Francisco will host Bay Area friends and colleagues on Thursday, June 17th ...
Events: Jun 15, 2010
Fast Company: Microgrid Energy Rules the Sustainable Brands Innovation Open
Developed while at Smart Design, Jonathan Cedar and Alec Drummond’s innovative BioLite Stove earns top honors in Sustainable Brands ...
Developed while at Smart Design, Jonathan Cedar and Alec Drummond’s innovative BioLite Stove earns top honors in Sustainable Brands ...
Press: Jun 14, 2010
Smart Design receives 2010 Medical Design Excellence Gold Award for Cimzia packaging project
Patient-centric approach drove Smart’s innovation in Cimzia prefilled syringe and packaging for UCB.
Patient-centric approach drove Smart’s innovation in Cimzia prefilled syringe and packaging for UCB.
Announcement: Jun 9, 2010
Cincinnati’s CAC and AIGA to host Dan Formosa and Objectified
Dan Formosa will be in attendance at Contemporary Arts Center in Cincinnati for Objectified on June 7th at 5:30pm.
Dan Formosa will be in attendance at Contemporary Arts Center in Cincinnati for Objectified on June 7th at 5:30pm.
Events: May 25, 2010
Core77.com: Watch this right now: Product/Service Break-up Videos
Core77’s Allan Chochinov writes about attending IIT’s Design Research Conference and watching a video shown by Smart Design’s ...
Core77’s Allan Chochinov writes about attending IIT’s Design Research Conference and watching a video shown by Smart Design’s ...
Press: May 20, 2010
Fast Company: Biomimicry Challenge
For IBM, Smart Design Draws Water Conservation Inspiration From Ecosystems
For IBM, Smart Design Draws Water Conservation Inspiration From Ecosystems
Press: May 18, 2010
Fast Company: Oxo Good Grips Designers Take on Tablet Magazines
Recently, Smart looked at how traditional print media such as newspapers and magazines might be repurposed to play out in the iPad domain. Matt ...
Recently, Smart looked at how traditional print media such as newspapers and magazines might be repurposed to play out in the iPad domain. Matt ...
Press: Apr 19, 2010
Design Victoria: Designing Ms Conceptions
The trailblazing Femme Den is a design coterie within the Smart Design consultancy that addresses the ’gender-ation gap.’ Finally ...
The trailblazing Femme Den is a design coterie within the Smart Design consultancy that addresses the ’gender-ation gap.’ Finally ...
Press: Apr 12, 2010
Design Victoria: Smart Talk
Addressing the why not the what, Smart Design transcends brand, received wisdom and status quo to create new paradigms in usability in which ...
Addressing the why not the what, Smart Design transcends brand, received wisdom and status quo to create new paradigms in usability in which ...
Press: Apr 9, 2010
HOW Interactive Design Award Goes to Ford SmartGauge
The 2010 HOW Interactive Design Awards were revealed in their latest issue and Smart’s work on the Ford SmartGauge received an “Outstanding ...
The 2010 HOW Interactive Design Awards were revealed in their latest issue and Smart’s work on the Ford SmartGauge received an “Outstanding ...
Announcement: Mar 29, 2010
Fast Company: Smart Design’s iPad ... Circa 1989
Tom Dair blogs about Smart Design’s 1989 work on tablet device concepts for Apple.
Tom Dair blogs about Smart Design’s 1989 work on tablet device concepts for Apple.
Press: Mar 29, 2010
Metropolis Magazine: The Ripple Effect: Cimzia Syringe
A better-designed syringe means improved self-treatment for sufferers of rheumatoid arthritis.
A better-designed syringe means improved self-treatment for sufferers of rheumatoid arthritis.
Press: Mar 17, 2010
Dwell Presents: The Bathroom Reinvented: Universal Design in Public Bathrooms Part 1
In the first of a two-part video series, Smart Design examines the intersection between Universal Design principles and public restrooms ...
In the first of a two-part video series, Smart Design examines the intersection between Universal Design principles and public restrooms ...
Press: Jan 28, 2010
Dan Formosa published in Jan/Feb issue of Interactions Magazine
“Why Marketing Research Makes Us Cringe” is a new article from Dan Formosa, founding member of Smart Design.
“Why Marketing Research Makes Us Cringe” is a new article from Dan Formosa, founding member of Smart Design.
Press: Jan 5, 2010
Ford Fusion named 2010 Motor Trend Car of the Year
Citing the “fun and intuitive” SmartGauge as a user interface that “will train you to drive more economically,” Motor ...
Citing the “fun and intuitive” SmartGauge as a user interface that “will train you to drive more economically,” Motor ...
Press: Nov 17, 2009
BusinessWeek: Energy Use: Neighbor vs. Neighbor
BusinessWeek discusses Opower and how they are using the energy consumption report Smart designed to encourage energy conservation.
BusinessWeek discusses Opower and how they are using the energy consumption report Smart designed to encourage energy conservation.
Press: Nov 12, 2009
Curve: Package - Patients come first
Curve features an article on our UCB/OXO Cimzia packaging project in its October 2009 issue.
Curve features an article on our UCB/OXO Cimzia packaging project in its October 2009 issue.
Press: Nov 11, 2009
Smart Gets Sparked: Spark Design Awards Announced for 2009
Spark Award winners include five Smart Design projects.
Spark Award winners include five Smart Design projects.
Announcement: Nov 2, 2009
New Design (UK): Sustainability - Course of Action
Consumers may have good intentions when it comes to sustainability but Richard Whitehall argues design must ensure intentions are ...
Consumers may have good intentions when it comes to sustainability but Richard Whitehall argues design must ensure intentions are ...
Press: Oct 19, 2009
BusinessWeek Innovation Strategy: No Recession at OXO
An in-depth article highlighting OXO’s smart moves in product development and licensing.
An in-depth article highlighting OXO’s smart moves in product development and licensing.
Press: Sep 21, 2009
Fast Company 2009 Masters of Design issue features Femme Den
Separate. And Equal. Forget “Shrink It and Pink It”: the Femme Den Unleashed
Separate. And Equal. Forget “Shrink It and Pink It”: the Femme Den Unleashed
Press: Sep 17, 2009
red dot: communication design award for Cimzia packaging
UCB and its design partners win 2009 “red dot: communication design”
UCB and its design partners win 2009 “red dot: communication design”
Announcement: Aug 11, 2009
Smart Design shines with IDEA 2009 honors
With a 2009 Silver IDEA award and multiple IDSA Finalists, the design community continues to recognize “Smart work.”
With a 2009 Silver IDEA award and multiple IDSA Finalists, the design community continues to recognize “Smart work.”
Announcement: Jul 29, 2009
Your Surgeon Might Be Pregnant: Addressing Gender in Medical Design
Smart Design launches “Gendered Medicine” to address gender bias in the design of healthcare products.
Smart Design launches “Gendered Medicine” to address gender bias in the design of healthcare products.
Announcement: May 12, 2009
Redesigning the paper clip (sort of)
Universal Design in the work place? Why not?! OXO and Staples introduce an innovative approach to cubical classics.
Universal Design in the work place? Why not?! OXO and Staples introduce an innovative approach to cubical classics.
Announcement: May 7, 2009

















































































